Tobacco Coalition

Stop SmokingMission Statement:

The  Tobacco-Free Suburban Milwaukee & Ozaukee Coalition is a grassroots organization dedicated to reducing tobacco related premature illness, death and disability of Southeastern Wisconsin residents by TOBACCO FREE SUBURBAN MILWAUKEE & OZAUKEE COUNTIES reducing their use of tobacco products and exposure to second-hand smoke.

Our Mission:

Prevent youth from starting.  Reduce exposure to secondhand smoke. Address tobacco-related health disparities. Help people quit tobacco.


  • Reducing the adult smoking rate from 20% to 18% is saving Wisconsin an estimated $1.7 billion in health care expenditures.
  • The 2014 WI Youth Tobacco Survey demonstrates a continual decline in high school cigarette smoking rates. The youth smoking rate is currently 10.7%, down from 20.7% in 2008.
  • Tobacco sales to Wisconsin minors have fallen from 7.3% in 2013 to 6.4% in 2014.


  • New products lure increasingly younger customers every year to start smoking and to experiment with smokeless tobacco and electronic cigarettes.
  • 9.7% of high school students currently use chewing tobacco, snuff, or dip. This is a 67% increase since 2012. (2012 rate:  5.8%).
  • 7.9% of Wisconsin high school students have used e-cigarettes.
  • The WI Quit Line (1-800- QUIT-NOW) isn’t able to meet the demands of all the Wisconsin smokers who want to quit.

Health Care Costs and Funding:

  • $528 is the estimated yearly health care costs of cigarette smoking for every man, woman, and child in Wisconsin. 
  • Wisconsin invests less than a $1 a person in tobacco prevention. 
  • If Wisconsin invested the recommended $10 per person, over 30,000 fewer Wisconsin kids would grow up to become addicted adult smokers and $77 million in Medicaid healthcare costs would be saved.
  • The revenue collected from cigarette taxes in Wisconsin in one year could fund tobacco prevention at the recommended CDC level of funding for 11 years.

Click here to view the Tobacco Coalition Summer 2015 newsletter.

To learn more about tobacco prevention and control contact: Sue Marten, Coalition Coordinator, (414) 659-6147,

Starting Point, Inc.

885 Badger Circle
Suite J
Grafton, WI 53024